On the eve of High Point Market, we’ve got some big news to share: We’re entering the motion and home entertainment category for the first time following the acquisition of RowOne® by our parent company Shayne Global Holdings.
At Market this week, we’re showing off RowOne’s product capabilities in a dedicated theater room built inside our showroom. This is particularly exciting because Row One is known as a home theater room specialist with a reputation for high quality, luxurious seating comfort, and innovative, technology-driven designs. While the company has long focused on dedicated AV home theater rooms, the product offering is now expanding to encompass motion silhouettes for the family room as well.
With a design aesthetic that complements Spectra Home, expect to see new power motion silhouettes that more closely resemble stationary sofas than typical motion products. (Our President Robert Cribbs, who launched RowOne, calls it motion without the cupholders).
We know that consumers now are drawn to a mix of deep-seated lifestyle looks that accommodate the whole family and their dog, and they don’t always want their family room to look like a dedicated home theater with a line of chairs. This makes the merger of RowOne’s manufacturing and design capabilities with our sophisticated upholstered furniture line-up particularly right for the times.
Get ready to kick back and put your feet up in style, because our team is tuned in, turned on and ready to go!